Why This Webinar Matters
The administrative profession is evolving. Today’s organisations need administrative professionals who can look beyond tasks, understand business priorities, influence outcomes and contribute as trusted strategic partners.
This exclusive webinar will help you understand how the Global Skills Matrix provides a clear framework for professional growth and identifies the skills, behaviours and responsibilities required at every stage of an administrative career.
Whether you are an aspiring professional, an experienced executive assistant or a leader responsible for administrative talent, this session will help you understand what the future of the profession requires.
What You Will Learn
1. Understand Strategic Partnership
Discover what it means to move beyond task execution and contribute as a trusted strategic partner.
3. Increase Your Influence
Identify the behaviours and competencies that help administrative professionals create greater organisational value.
2. Explore the Global Skills Matrix
Understand how the Matrix defines career levels, responsibilities and professional-development pathways.
2. Explore the Global Skills Matrix
Gain insight into the changing profession and the capabilities needed to remain relevant and future-ready.
Meet Lucy Brazier, OBE
Lucy Brazier is one of the world’s leading authorities on the administrative profession. She is the author of The Modern-Day Assistant: Build Your Influence and Boost Your Potential and CEO of Marcham Publishing, the organisation behind Executive Support Magazine, Executive Support LIVE and Modern-Day Assistant.
Lucy is passionate about ensuring that the assistant role is recognised as a career—not simply a job. Having keynoted at almost every major international conference for administrative professionals, she brings a unique global perspective on how the profession is evolving and what professionals need to succeed.
Live Access Is Limited
Reserve your place for this complimentary global webinar and join administrative professionals from Ghana, Africa and around the world.
Monday, 21 September 2026 | 10:00 AM GMT
